YOUMO CRUISER - Product development for Swiss Startup YouMo AG


To develop a product from zero to the first small series is a big thing for a designer. YouMo is a Start Up company based in Switzerland. The idea is to offer an electric bike in just one frame size for young and old, for tall and small.

The Product-development YouMo required a wide range of skills and crafts. Starting from analog-sketches (yes, still exist)

to 1:1 models from cardboard or styrofoam or wood to digital CAD realization.

Heart of YouMo is the Battery Pack. Integrated between downtube and seattube it balances the bikes weight and design.

Different Speed-Models are available at YouMo.CH

MICHAEL BURGER                       PRODUCT DESIGN        GRAPHIC DESIGN